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Analysis on the market prospect of domestic automobile bearing industry

2016-03-30

At present our country automobile industry has been in the doldrums, but can not be denied thirty years of reform and opening up has made great achievements, China has become the global largest automobile producer. As of this year on half a car retains the quantity of nearly 1 million. The rapid development of the automotive industry is bound to lead to the continuous rise of the relevant supporting product market demand. Hengding hub that automotive bearings, known as the "Automobile Industry joint, rotating parts are inseparable from the bearing, such as automobile engine, gearbox and other. Although it is only a small part, but it is the basis of automobile transmission, it is related to the vehicle's reliability, safety, reliability and comfort, its role is huge. And the average car needs about 50 sets of bearings, automotive bearings industry market outlook.

Hengding hub was informed that China's huge demand for cars to attract the attention of global auto makers, they have to invest in China and build factories or joint venture plant. Especially the key auto parts with high precision bearings, due to its technical content is high, and the production process is complex, major world cross bearing company rely on the strong technical and in Huacheng established wholly-owned subsidiaries or independent operation is realized by way of mergers and acquisitions, to monopolize the market for high-end products bearing. China's bearing market competition gradually presents the characteristics of international competition.

To break the foreign monopoly bearing enterprises, proposed to strengthen the following two aspects: first, the domestic bearing business through learning foreign advanced technology joint venture at the same time, but also to the technology digestion and absorption and innovation, not only to meet the low-end market currently hold, will gradually open up the high-end market; bearing second, independent brand enterprises to fully expand their customer resources and use a variety of marketing channels, the diversification of customer groups, such as the main production car bearing products enterprises to develop a commercial vehicle accessory products market, bearing enterprises should make full use of their own competitive advantage, more contact with potential customers, and to fully understand the real needs of customers.

Hengding hub was informed that the Chinese passenger car bearing market outside China brand bearing share rising, especially those high-tech and high added value products. China's own brand bearing production enterprises should be independent innovation and development of customer resources to achieve competitive advantage, and gradually increase the market share of domestic bearings. The next period of time, China's auto industry will continue to develop steadily, will give the car bearing market has brought tremendous room for development, the market outlook is very promising.

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